“Seller beware… Nobody needs your information.” So what do they need?

Our final dose of “uncommon sense” for sellers like you who want to sell smart and sell more.

Watch our final video in this week’s Uncommon Sense for People who Sell series and be sure to leave your comment and share with friends.

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TRANSCRIPT

Selling has changed more in the past 10 years than the previous 100. That’s quite a statement from Daniel Pink’s best seller, “To Sell is Human.”

Here’s what I believe is the most important difference.

Nobody needs your information.

If your sales messages, proposals, presentations are simply providing information about your products and services … guess what? You are making you indistinguishable and irrelevant. For sales people that’s not a good thing.

Think about it…

If a potential buyer has an issue or a problem … or needs to find a suitable vendor what do they do? Google or use some other online search vehicle for answers.

And in less than half a second they’re literally drowning in options.

So if buyers have all this intelligence at their fingertips why are so many sales messages, proposals and presentations still spewing information when they should be positioning that information to win.

So here’s my point… I don’t need your information!

I do need you to connect your information to me, my business and my world in ways that that enable me to make good decisions. … Decisions that will ultimately contribute to my success.

Want help making the shift? Here’s where to find us.
www.salesSHIFT.ca
results@salesSHIFT.ca